Calling all Fixer Upper fans: You are cordially invited to Chip and Joanna Gaines’ 2023 Silobration. The Magnolia moguls just announced on Instagram the dates of their annual weekend for fans to connect, shop, and experience the Gaines’ lifestyle firsthand. And this one promises to be the best yet; the Magnolia website teases it as, “the biggest party we’ve ever thrown at the Silos,” the two 1950’s-era, 120-feet-tall cotton silos that are home to the Magnolia Market.
By now, it’s no secret that we’re major fans of the HGTV alums—and are itching to learn *everything* about the shiplapped extravaganza. Since we never want to leave you out of the fun, we’re sharing what we know about the 2023 Silobration so far. (We’ll be sure to update this page as Chip and Jo share more, so check back!)
What is Silobration?
Silo…what? Die-hards know these shindigs have been happening every year since 2016, on a weekend in October, to celebrate what Chip and Joanna call Magnolia Market’s “birthday.” (But the couple also count 2015’s Grand Opening as a “Silobration,” too, making this year the eighth annual—minus 2020, which was cancelled due to Covid.) If you’re new to Fixer Upper fandom, just think of Silobration as a weekend extravaganza for all things Magnolia. (A Gaines extended family reunion, if you will.)
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The weekend is filled with concerts, special appearances, exclusive announcements, and a big Vendor Fair with dozens of the empire’s favorite small businesses. (Not to mention you can pursue their Magnolia storefronts and tour the famous silos.) Admission is free. Make no mistake, this isn’t a small soiree. In fact, the Waco Convention Center & Visitors Bureau says the town gets 35,000-40,000 visitors each Silobration weekend, which means you’re bound to be in excellent company. And that’s in a regular year. The 2023 Silobration is special…
When and Where is Silobration 2023?
Mark your calendars: The 2023 Silobration is scheduled from October 19 through October 22 in (where else?) Waco, Texas. While past Silobrations have occurred later in October, this year’s festivities are happening right around when the couple’s new hotel opens. In other words, if you need a place to crash, Chip and Jo have you covered.
What Makes 2023 the Best Silobration of All?
Silobration is always a weekend design lovers will never forget—Great food! Delicious music! Divine home decor!—but Chip and Jo say this year’s festivities will be the biggest yet because is 2023 marks the 20th anniversary of Magnolia, the business that became a design empire. As the couple advised on their Instagram post, “If you’ve been thinking about making a trip, now is the time to plan it.” Put in for those vacation days now!
